Friday, December 11, 2009

THIS JUST IN: WCPO, WXIX Make Shared News Agreement

We just got word that WCPO-TV 9/Cincinnati and WXIX-TV 19/Newport, KY will pool their resources to send only one camera instead of two to events like press conferences, trials, meetings and even basketball games.

We're looking to find a copy of the press release online, but it's not at either station's site. For now, we reference the Kiese Blog, which broke the story while we were taking a brief catnap.

As the agreement notes, WXIX and WCPO will still have the ability to send their own crews to some events. And it says nothing about breaking news events like fires, weather, etc., which one would assume would continue to be covered individually on each station.

The agreement, as we've seen, mirrors those done in places like Cleveland (hello, OMW), Detroit, Phoenix, and Tampa by other Scripps stations, as well as other network affiliates in Washington, Philadelphia, Dallas and Chicago.

We will wait to judge this, as we don't think it's in place even right now. But, it seems like a good move on paper by both sides, helping increase efficiency...


Bob said...

Not surprising. A market like Cincinnati, I would think, is not going to be able to continue to support four full-time news operations. There just isn't enough news and profit to go around. I think we'll see more efficiency moves like this to come.

J. Moses(Tri-State Media Watch Editor) said...

I was not at all surprised really when the news came out on Friday. I had been waiting for it to happen. Frankly, why it wasn't even sooner is still beyond me. Nonetheless, one wonders if WKRC-TV 12 and WLWT-TV 5 will do the same eventually and we may see it.

J. Moses(Tri-State Media Watch Editor) said...

Actually, in a quick followup: It looks like WCPO and WXIX both asked 5 and 12 to join this current agreement, but those two declined. 12 told the Enquirer that they'll monitor it and see how it goes. No comment from 5.